The Association has the purpose of promoting education by establishing, implementing and advancing the concept of the European Business Baccalaureate Diploma. It is implemented by the Association through attracting partners in particular schools and school administrations in as many European countries as possible. The Association is responsible of public relations and information on the European Business Baccalaureate Diploma.The Association also defines the elements of the European Baccalaureate Diploma and develops procedures to assure standards. It is the body to specify the form of certification and its procedure. The Association enables the exchange of experiences between members. All in all the Association ensures the sustainability and evaluates of the development process of the diploma.